The name brand started with vision and X-rays. The success story of the title story began with a Sunday in 1930, when Phil Young, a dedicated amateur golfer and owner of a high-resolution rubber company, missed a well-drained battle in a fight with a friend who was head of the X-ray department at a local hospital.

Convinced the ball was wrong, Young and his opponents went to the hospital, X-rayed the golf ball and found that the core was really outside the center.


Making this discovery, Phil Young persuaded Fred Bommer, another MIT graduate, rubber expert and avid golfer, to lead the Acushnet Golf Division. Their purpose was to develop the world’s highest quality and best golf ball; one that would be constant and constant in quality, one ball after another.

Young and Bommer spent three difficult years perfecting the first Titleist golf ball, but when it was finished in 1935, it could really be presented to the club’s professionals and golfers as the best ball ever created. Young has implemented well-taught teaching using the process that has been in place so far: every Titleist golf ball has been X-rayed.


Titleist’s screenplay began when the first Titleist golf balls were released in 1935. Managers were looking for a logo and the manager offered the handwriting of clerk Helen Robinson, who was found to have excellent handwriting.

Elena got a magazine and was asked to write the word “Titist.” The way he wrote the word from the day that was used for the original Titleist logo and font, one of the most recognizable brands in the world, is still based on this first letter, which adorns all parts of titleist entities around the world.


While most golf equipment was sold through department stores, Young and Bommer decided to distribute the titleist through someone who was best able to distinguish golf ball in terms of performance and quality. They adopted a policy that spread “only through golf professionals” and took the first step toward a leading brand of professional golfers and professional golfers.


In 1936, Titleist introduced the acushnet golf ball demonstration machine in 1936. The demonstrator toured the most prestigious golf courses to date, confirming the superiority of titleist golf ball. These events were both amazing and unforgettable as players from all over the country were delighted with the Titleist performance.

Most popular

In 1945, the company drew attention to professional golf tournaments, now known as the PGA TOUR. They focused on making a Titleist golf ball into the hands of as many players as possible. The most popular strategy in this novel was based on the assumption that if most of the best players rely on golf ball as a source of livelihood, it should be the best golf ball.


Every new year, Titleist continued to fight for its “most popular” strategy as sales grew and an increasing number of golfers from professional amateurs relied on the company’s product. Titleist cemented his status as golf’s number one ball by winning the ball for the first time at the 1949 U.S. Open at Medinah CC.

For more than 70 years, Titleist has been the most popular golf ball in professional tours around the world, and Titleist relies more on players than any other combined brand. Most of Titleist’s preferences are extended to PGA golf professionals, professional amateurs and college players, both young golfers and amateur players.